BARC to release the News ratings

 The revamp BARC has been asked to release the News ratings with immediate effect and also to release the last three months data, for the genre in a monthly format, for fair and equitable representation of true trends. As per the revised system, the reporting of News and Niche Genres shall be on a ‘four week rolling average concept’. The Ministry of I&B  has also set up a ‘Working Group’ under the chairmanship of the CEO, Prasar Bharti; for the consideration of leveraging the Return Path Data (RPD) capabilities for the use of TRP services, as also recommended by TRAI and the TRP Committee Report. The Committee shall submit its report in four months time.

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